Mike Gundy breezed into the Big 12 Media Days Monday looking like a lawyer out of a Sydney Pollack movie or something. Light grey suit, purple tie, a little pocket blush to match.

Let his 15 minutes begin.

It’s Gundy’s Oklahoma State crew who goes on the clock in 2009 as the hot upstart team in the Big 12, and it was OSU that got the most attention – just slightly more than Nebraska and Texas A&M - on day one.

The Cowboys have arguably their biggest non-conference game in history on opening weekend, hosting Georgia. Gundy, whose spiky hair can sometimes match his demeanor, was all smiles and business on Monday.

“Oklahoma State is better off now as a football than we’ve ever been,” Gundy said. “Because of where we’re at, the continuity we have and the new facility we have and the direction we’re going. But we’ve got to earn it.”

Gundy fielded questions of all kinds, but two subjects came up the most: Zac Robinson and that last richly-paid assistant that’s supposed to put OSU over the top, defensive coordinator Bill Young.

“He’s mature, confident,” Gundy said. “He’s been great for us in the staff room. He’s a great hire for us. The players like him. They’ll adapt to the system.”

Gundy added Young’s defense will fit his talented trio of linebackers “to a T.”

***

Best story of the day had to go to A&M Coach Mike Sherman, who was watching football games on Thanksgiving weekend – depressed, since his Aggies had just finished a losing season by getting hammered by Colt McCoy and Texas – when his 9-year-old daughter plopped down in his lap, sensing her daddy’s sadness.

Sherman expected to hear those three magic words.

He heard three words, all right.

“She said ‘Daddy, get over it,’” Sherman said to a media room of laughter.

And so Sherman has tried. Sounding a great deal like former Nebraska coach Bill Callahan, Sherman, an offensive line guru and former NFL coach, too, said the Aggies struggled in 2008 in large part because of…wait for it…the transition to a West Coast Style offense.

“You have to put it on me, the transition part of it,” Sherman said. “It didn’t go as well as we had hoped.”

But the adversity of a 4-8 season, Sherman said, “brought the team closer together.” In the spring, A&M finally started acting like a “a team that competed in practice every day.”

As if this didn’t happen under Dennis Franchione, apparently. Isn’t that always the way?

In a Callahanesque manner, Sherman pointed to his most recent recruiting class “as a stimulus package of our own, so to speak,” especially along the offensive line, where the Aggies played hurt and hobbled throughout 2008.

***

Iowa State Coach Paul Rhoads was practically jumping out of his skin with passion at his first Media Days as head coach. Rhoads, a native Iowan whose “mom and dad live 20 minutes” from Jack Trice Stadium, is trying to resurrect, once again, an ISU program from the ashes of an awful season. In 2008, it was an ugly 2-10 campaign that saw the Cyclones lose their last ten games of the year.

Rhoads previously worked under Dan McCarney at ISU in the late 1990s, so he’s seen one coach do it. And Iowa State, in terms of facilities and player development, is well ahead of where it was back then.

“We used have every practice outside in some awful weather,” Rhoads said, and he’s probably not complaining. Trice is set up like a wind tunnel, and, past October, the practice conditions are somewhere close to frigid.

As far as expectations, Rhoads won’t put a win total on it. Good idea. He may want to forego that next year, too, when Oklahoma and Texas move onto the schedule.

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